Aria Protocol: The 61 trillion dollar market is moved to the chain, and everyone has the opportunity to become a shareholder of Justin Bieber's "Peaches" | Super early project attention

Reprinted from chaincatcher
02/26/2025·2MAuthor: Arain, ChainCatcher
(This article only introduces early projects and is not used as investment advice.)
“I got my peaches out in Georgia”—
If you are a heavy enthusiast of Tiktok or Tiktok, you must have heard this lyrics. Imagine holding the steering wheel with one hand and chasing the sunset comfortably on a summer evening.
This scene is very suitable for listening to Justin Bieber's Peaches. Since its release, the song has been played over 2.5 billion times on major music platforms and has been certified for 4 times platinum sales in the United States - meaning that the song can create more than $100 million in value.
Maybe you would say "What does it matter to me?" It did have nothing to do with you before, but after Aria Protocol put it on the chain, you and I might have the chance to take a bite on this fruit.
Grab 1% of the 61 trillion IP market off-chain
Aria Protocol is a new project established in 2024. It is currently built on the Layer 1 blockchain Story Protocol, which focuses on IP management. It is an IP RWA protocol that has attracted attention in the Story ecosystem.
The core of Aria Protocol is to solve the pain points of the intellectual property market. Although the traditional IP market is worth up to US$61 trillion, almost no IP assets are tokenized and have extremely low liquidity. Most of the assets are locked in legal contracts or corporate entities, and ordinary people are almost unable to participate.
What is this concept?
The outstanding amount of Treasury bills is only $28 trillion. Aria Protocol claims that if it can successfully capture 1% of this IP market, its potential market size will reach US$610 billion.
Through blockchain technology, Aria Protocol turns off-chain IP assets into tradable tokens (RWIP), allowing distributed ownership and decision-making, and even increasing revenue streams through mixing and derivative works. Simply put, Aria Protocol is bringing a revolution to the IP market, tokenizing and subdividing real-world intellectual property rights (such as music, movies, artworks, etc.) through blockchain technology to release these assets. Liquidity allows everyone to become a "shareholder" of cultural assets such as music and movies.
In addition to revenue sharing, Aria Protocol also includes the following features:
- Tokenization and segmentation of IP RWA
- Liquidity and substitutability of IP RWA
- Distributed ownership and decision-making
- Co-creation without permission
- Sources and verifiable value streams from the era of artificial intelligence
Aria Protocol has not disclosed any information about its team background at present. Its founder is RWAkefeller.ip, a name that sounds like a mysterious person emerging from a corner of the crypto world. Its co-founder David Kostiner may be The IP field has a wealth of resources - he is the managing partner of Counsel LLP, a fine San Francisco-based law firm focusing on entertainment, intellectual property and business law.
**Completed $10.95 million deposit campaign, Aria Premiere Launch
promises 30% APY**
Aria Protocol teamed up with StakeStone to launch the Aria Premiere Launch deposit campaign on LiquidityPad, announcing the completion of a $10.95 million deposit campaign on February 18 this year. It is understood that 4156 wallets participated in 7 days, and these funds will be used to acquire part of the copyright of songs released by Justin Bieber, Miley Cyrus, BLACKPINK, JISOO, etc.
Aria Premiere Launch is one of the current entrances for users to participate in this game, and is powered by Aria and Story Ecosystem, allowing users to deposit stablecoins to participate in the release of real-world IP assets.
Participants can unlock StakeStone rewards, Story rewards and Aria Points while becoming part of a new protocol to incorporate iconic works into the blockchain. Users deposit USDC or USDT on the Ethereum main network to obtain rewards not only for StakeStone and Story Protocol and Aria Points (which can be converted into Aria tokens in the future). After 3 months, users can destroy their LP tokens on the Story mainnet to claim their RWIP tokens within 3 months, and their deposits will be locked before this time. Once RWIP tokens are claimed, they can be traded on DEX, used as collateral in the lending market, and pledged on the Story mainnet for further rewards. When RWIP tokens are available for claiming, any unused or remaining funds will also be claimed in USDC proportionally on the Story mainnet.
According to Aria Protocol's estimates, the annualized rate of return (APY) for participants may be as high as 30%, while some IP RWAs yield around 7%.
Aria Protocol has acquired some copyrights for several hit songs, including Justin Bieber's "Peaches", "Prisoner" by Miley Cyrus and Dua Lipa, "Nobody's Love" by Maroon 5 and "Daisies" by Katy Perry. The copyright of these songs has been tokenized and users can trade and pledge through the Aria Protocol platform.
**The imagination space of a golden song? Revenue exceeds US$100
million**
Let's answer the first question at the beginning, is Justin Bieber's popular "Peaches" related to you?
For the sales and profit forecasts brought by Justin Bieber's Peaches, AI's forecasts are as follows:
- Sales
- Views: According to data from Aria Protocol, "Peaches" has played more than 2.5 billion times on major music platforms around the world. By the average payment standard for streaming platforms (about $3-5 per thousand views), streaming revenue alone could reach $75 million to $125 million.
- Sales Certification: In the United States, Peaches has obtained 4x Platinum Sales Certification. According to the Recording Industry Association of America (RIAA), 1x Platinum certification is equivalent to 1 million sales (including physical sales, digital downloads and streaming equivalent sales). Therefore, 4x Platinum means that Peaches' equivalent sales in the United States are at least 4 million. Assuming the average selling price of each single is $1.29, sales in the U.S. alone could reach $5.16 million.
- Global sales: Considering the popularity of Peaches on a global scale, its global sales may far exceed that of the US market. Assuming global sales are 2-3 times that of the United States, global sales may reach $10 million to $15 million.
- Profit estimate
- Streaming revenue: The revenue distribution of streaming platforms is usually retained by about 30% for the platform, and the remaining 70% is distributed by record companies, publishers and artists. Assuming Peaches’ streaming revenue is $100 million, artists and copyright holders may get $70 million.
- Sales and Download Revenue: The revenue distribution ratio for digital downloads and physical sales is similar, with artists and copyright holders likely earning about 70% of the revenue. Assuming global sales are $15 million, artists and copyright holders may get $10.5 million.
- Other income: including derivative income such as advertising, commercial licensing, concerts, etc. Assume that this portion of the revenue is $5 million.
Based on the above data, Peaches' total revenue may reach $120 million to $150 million, and artists and copyright holders may make a profit between $85.5 million and $110 million.
Of course, these are just things from the past. But through preliminary calculations, it seems to tokenize some copyrights of a series of popular songs, allowing investors and fans to share their income. 30% of APY is possible.
Open up the space of imagination, and you can not just listen to Justin Bieber's Peaches, but you can also bite a piece of flesh on the "peaches".
(This article only introduces early projects and is not used as investment advice.)