Gate.io's twelve-year renewal starts: join hands with the F1 Red Bull team to start the evolution of the "next generation super unicorn exchange"

Reprinted from panewslab
05/07/2025·27DOn the F1 track where speed and passion are intertwined, every millisecond is a division of victory and loss, and every innovation is a battle to the peak. In February this year, Gate.io, the world's leading digital asset trading platform, officially announced that it has become the official partner of the F1 Red Bull Racing team. In the extreme challenges of two different dimensions, the spirit of innovation has allowed both parties to find a resonance rhythm.
This cooperation not only symbolizes another key leap in Gate.io's brand globalization strategy, but also coincides with an important moment of its 12th anniversary. The platform simultaneously released a new Chinese name "Door", which means connecting users with the future of the encryption world with a more open attitude. Dr. Han, founder and CEO of Gate.io, formally proposed a new strategic goal at this node - to build the "next generation super unicorn exchange" and enter the next cycle of the crypto industry with a new attitude.
The "door" is renewed and the evolution of the "next generation super
unicorn exchange" has begun
On the occasion of this 12th anniversary, Gate.io officially launched the new Chinese brand name - the gate, which is not only the starting point, but also the entrance to explore the future, symbolizing the brand's more open, diverse and globalized pattern. Gate.io will also open the evolution of the "next generation super unicorn exchange" in the name of the gate.
In the past twelve years, Gate.io has used technology as the key and service as the bridge to open the door to the crypto world:
- The number of currencies launched exceeded 3,800+, continuing to lead the forefront of the industry;
- Comprehensive strength ranks among the top three in the world, and 24-hour spot trading volume ranks second in the world;
- Build a complete ecological map covering transactions, Web3 wallets, payments, investment incubation, etc.;
- The price of the platform currency GT reached a maximum of US$25.960, and its market value jumped to the top 34 globally.
The opening of the "gate" not only summarizes the past accumulation of Gate.io , but also indicates a new stage of broader and more possibilities. The positioning of the "next generation super unicorn exchange" is its profound insight into the future trends of the industry and its forward-looking strategic layout. As a veteran exchange in the cryptocurrency industry, Gate.io has accumulated profound experience in its twelve years of development. Now, facing the opportunity of a comprehensive outbreak of the industry, Gate.io will make full efforts in key dimensions such as technology, security, ecology and brand, open up a new growth curve, and strive to create a future-oriented industry paradigm, and continue to create greater value for users and industries.
Unleash the dual potential of security and innovation, injecting momentum
into industry innovation
F1 Red Bull Racing has dominated the track for a long time with innovative technologies that exceed the limit and strict safety management. In the blockchain industry, Gate.io is also known for its emphasis on innovation and security. Gate.io joins hands with the F1 Red Bull team to unleash dual potential in cross-border collaboration, injecting new momentum into the construction of the "next generation super unicorn exchange".
In terms of product innovation:
- Gate.io launches innovation zone and launches more than 1,000 tokens in total, bringing users more diverse product choices and capturing multiple memes with dozens of times increase;
- Gate.io launches MemeBox 2.0 innovates and integrates Meme tokens on the popular chain into exchange accounts with one click, bringing users a convenient and secure Web3 trading experience;
- Gate Launchpool has become the industry's leading new coin mining platform, with more than 140 projects launched, and a total of more than US$14 million in airdrops and mining rewards were issued;
- GateChain continues to upgrade its core functions including DA, and actively expands Web3 ecological applications such as wallet, transaction, financial management, NFT and Meme, and deeply link the chain ecosystem;
In terms of security and transparency:
- Gate.io cooperates with the US auditing agency Armanino LLP to regularly disclose asset reserves using the Merkle Tree open source solution;
- As of January 2025, the total value of platform reserves exceeded US$10 billion, ranking fourth in the world, with a total reserve ratio of 128.58%, and the excess reserve scale reached US$2.296 billion, leading the industry average;
- In addition, Gate.io continues to upgrade its risk control system and protection mechanism, and continues to invest resources to build a multi-level security system, covering cold wallet management, multi-signature, real-time risk control warning and global security team all-weather monitoring mechanism.
Just like the balance between speed and precision on the F1 track, Gate.io always regards user asset security as the first principle while pursuing the ultimate experience. This ability to take into account the bottom line of innovation speed and security allows Gate.io to not only lead the new trend in the crypto industry, but also lays a solid foundation for it to build a "next generation super unicorn exchange".
Cross-border collaboration: a key leap in the process of globalization
In the increasingly fierce global competition, brand awareness and cultural identity have become new thresholds that the crypto industry must overcome. As one of the world's most viewed and influential sports events, F1 covers hundreds of millions of audiences and is known for its high-end, cutting-edge and international image. This cooperation has also become one of the realistic starting points of Gate.io's strategic concept of "super unicorn exchange". Through the cultural resonance of the world's top sports IP, Gate.io is reshaping user perception, leaping from a technology platform to an endorsement of the global digital lifestyle, further consolidating its international influence and brand value.
Through an international top stage like F1, Gate.io can not only reach more high-value users around the world, but also further strengthen the brand's core characteristics of "speed, innovation, security, and connection" at the cultural level. At the same time, this also shows that Gate.io is building a larger and more open international brand matrix - moving towards a longer and broader future under the trinity of compliance, globalization and branding.
Twelve years, the original intention remains unchanged, the future has
come
Looking back in 2013, Gate.io started with the original intention of "opening the door to crypto assets for global users." Twelve years later, this door has connected tens of millions of users around the world and has become a force that cannot be ignored in the global crypto economy. Now, standing at a new starting point in twelve years, Gate.io, in the name of "gate", joined hands with the F1 Red Bull team, continue to explore infinite possibilities with a firmer belief and a more open attitude, and embark on a new journey of "the next generation of super unicorn exchange". The future belongs to those who know how to persevere in speed and stick to safety in innovation. The door has opened and a new era of cryptocurrency is coming.
Disclaimer : This content does not constitute any offer, solicitation, or suggestions. You should always seek independent professional advice before making any investment decisions. Please note that Gate.io may restrict or prohibit all or part of services from restricted areas.