Exclusive interview with Indie.fun: Integrating AI Agent changes game creation and gameplay, creating a player-driven economic model

Author: Nancy, PANews

The AI ​​Agent craze has begun to spread to the Web3 game track. On January 17, Solana officially issued an article to promote the ecological game fundraising platform Indie.fun, which quickly attracted market attention. Indie.fun is a platform similar to Pump.fun that focuses on providing community-driven fundraising support for gaming projects in the Solana ecosystem. What is the origin of Indie.fun? What changes will it bring to the GameFi track? With these questions, PANews recently interviewed the Indie.fun team.

According to reports, Indie.fun innovatively allows developers to release games and tokens simultaneously, providing community-driven financing channels for game projects. Supporters can invest in the project by purchasing tokens and use these tokens instantly in the game, achieving a seamless connection between game development, fundraising and user participation.

Similar to the token creation process on Pump.fun, users can create a game on Indie.fun or select an existing game, create tokens and launch a crowdfunding campaign. During this process, users can set a fundraising goal (minimum 25 SOL), and supporters can use SOL to invest. If the fundraising goal is reached, one-third of the raised amount and 25% of the tokens will be deployed as liquid on Raydium Sex pool. Two-thirds of the funds are put into the game developer's wallet (2.5 SOL is charged as a platform fee).

As we all know, although the GameFi track was once popular, it later encountered waterloo due to the overall bear market, weakened money-making effect, and low game playability. The user retention rate dropped sharply and the game's survival space was greatly squeezed. According to Coinspeaker's research on the GameFi track in 2024, 93% of GameFi tokens have fallen by an average of 95%, and the average life cycle of most GameFi projects is four months, which is much shorter than the life cycles of other crypto projects.

"Currently Web3 games invest more in speculation and vanity indicators rather than gameplay and player experience." Indie.fun told PANews in an interview that the team will turn its focus to creators and gameplay so that developers can build on their capabilities. Playable and high-quality projects for fundraising. By giving developers an economic system that owns their games and empowering backers to invest in trustworthy games, we create a sustainable, community-driven ecosystem that prioritizes game quality and long-term engagement.

The Indie.fun team has very rich experience in games, startups and Web3 fields. CEO Jaeyun Noh is a serial entrepreneur who has created many popular multiplayer games, such as Braains.io. COO Linda Yuan has worked in He holds important positions in start-ups such as e-sports and AI, as well as the public company Lyft.

In the creation of Indie.fun's game ecosystem, the open source Web3 native game engines Moddio and FullMetal.ai play an important role. Among them, Moddio aims to simplify the creation process of multiplayer games. By providing an editor without writing code, the platform allows developers to quickly build games. It also has built-in functions such as physics engine and artificial intelligence to facilitate developers to implement complex tasks. game mechanics. According to Moddio founder @bboym0dE, a game can be developed in 5 hours using the platform. Currently, Moddio has more than 200,000 monthly active users, and 5,000 new worlds are created every month. Moddio has received multiple rounds of financing since its establishment in 2017. Investors include Alliance DAO, Solana Ventures, Taisu Ventures and Untamed Ventures.

FullMetal.ai is an ecological artificial intelligence engine that allows developers to use the Eliza framework to seamlessly create, deploy and manage AI agents, and directly integrates with the Moddio game environment. Its main goal is to solve the challenges of traditional self-hosted AI models. Such as high hardware costs, privacy issues and difficulty in choosing. According to Indie.fun, Fullmetal.ai allows users to deploy a large number of independent AI Agents through $BNTY. These AI Agents have their own wallets and can be used in the game. This means that over time, players and AI agents will become increasingly indistinguishable, and there will always be other players in the game to interact with.

"AI Agent has huge potential in the game ecosystem and can change the production and gameplay of games, making the game world more dynamic, engaging and vibrant. For developers, Indie.fun integrates AI technology into games to simplify Game creation process. For players, AI Agent can make the game experience more interesting by providing intelligent and adaptive gameplay that can evolve in real time." Regarding the introduction of AI Agent, Indie.fun told PANews in an interview.

In addition to issues such as the difficulty of game development and raising funds, poor user experience and complex user interfaces are also considered to be the main reasons that prevent players from entering Web3 games.

In order to ensure the quality of games, Indie.fun has developed a strict review mechanism. "Demand has been extremely high since we launched. For a short period of time, we allowed anyone to launch a game, but are currently whitelisting every game that comes online to ensure its quality. Every game will be tested, Make sure it has an engaging gameplay loop and intuitive controls, and we'll be communicating with the game's team to understand their vision for the game. We want to make sure players can enjoy the game before it officially goes to fundraising. ”

As of publication, more than 30 games on the Indie.fun platform have successfully completed crowdfunding, with a cumulative market value of over US$31 million. However, among these games, only Indie.fun's official flagship game Powpow World (BNTY) has gained a certain degree of market recognition. The market value of the remaining projects is relatively low, only tens of thousands or hundreds of thousands of dollars, and has not yet received widespread market participation. .

From this point of view, by lowering the financing threshold for game developers and using Moddio and FullMetal.ai to create an AI agent-driven game ecosystem, can Indie.fun create a flywheel effect to break the GameFi dilemma, and then activate the Agentic Metaverse and game boom? Still needs time to verify.