Empowering enterprises to personalize payment methods, Interlace launches white label card solutions

This article comes from a submission and does not represent the views of ChainCatcher, nor does it constitute any investment advice.

In the wave of digital economy, corporate payment management faces many challenges: high cross-border transaction costs, complex multi-currency settlement, separation of cryptocurrencies and traditional finance, and cumbersome employee reimbursement processes... In response to these pain points, corporate bank cards have gradually become one of the important ways to optimize fund management and expand payment scenarios.

With the upgrading of business, corporate silver cards are not only a trading tool, but also become the brand asset of the company - helping companies improve customer loyalty and release new revenue opportunities. Therefore, White-label Card solutions that support brand custom design came into being. As a financial technology innovation platform that bridges Web2 and Web3, Interlace launched a CaaS (Card as a Service) + white label card customization card issuance solution, which helps Web3 enterprises, exchanges, OTA business travel platforms, AI teams and cross-border trade companies reshape their payment experience through its fast, easy-to-use and secure solutions.

1. What is a white label card?

A white label card refers to allowing companies to conduct personalized designs, such as adding brand logos, customized card designs, etc., to add a differentiated style to corporate bank cards. The core value of white label cards is:

• Brand sovereignty: Cultivate user loyalty

The white label card supports corporate customized card design and brand logo, which is conducive to improving user awareness. For team employees, using cards printed with the company's brand can improve their sense of belonging and loyalty; for end users, white label cards can show their brand image and enhance transaction confidence.

• Growth: Increase brand exposure and business growth

White Label Cards not only provide a safe and reliable brand payment experience, but also simplify financial transactions and consolidate cooperative relationships. As a daily payment tool for enterprises, cards use physical cards with corporate logos printed in high-frequency business consumption scenarios can provide enterprises with opportunities for continuous brand exposure, help expand customer groups and achieve business growth.

2. Traditional card issuance model: the invisible threshold for personalized payments in enterprises

Although the white label card has significant advantages, enterprises still face technical, qualification, operational thresholds and requirements for achieving personalized card issuance under the traditional path:

1. Dual thresholds for qualifications and compliance:

• Card organization and bank barriers: Enterprises need to connect with card organizations such as Visa and Mastercard, apply to become members or seek cooperation from card issuing banks, involving strict qualification review, high deposits and a long negotiation cycle. In addition, self-built card issuing systems need not only complex technical connections, but also limited by the bank's own system capabilities, service scope and schedule, making it difficult to meet the needs of enterprises for flexible customization and rapid launch;
• High compliance costs: When involving multi-currency and cross-border transactions, enterprises need to respond to financial regulatory regulations and AML, KYC and other requirements in different countries and regions alone, and also establish a real-time and effective anti-fraud and risk management system, and the compliance costs have increased sharply;

2. The heavy burden of technology and operations :

• The cost of self-built system is high: from card life cycle management (applying, card making, issuing cards, reporting loss/replacement), transaction clearing and settlement, risk control engine construction to building user account system, huge amounts of money are required to form a technical team for development and long-term maintenance;
• The lack of core financial infrastructure: the lack of direct connection with card organization, clearing network, and bank payment systems, resulting in low transaction processing efficiency, long settlement cycle, and opaque fees;

3. The lack of agility and innovation:

• Slow response speed: The traditional model process is lengthy, and it often takes several months from the time the demand is proposed to the end of the card to the user, and it is unable to quickly respond to market changes and business innovation needs;
• Low degree of customization: Standardized products provided by card issuing banks or card organizations are difficult to meet the personalized needs of enterprises in card surface design, card BIN selection, specific rights and interests configuration, API docking depth, etc.;

These pain points are like high walls, blocking many companies that are eager to have personalized payment capabilities, optimize capital flows, and improve user experience. Enterprises urgently need a lighter, more agile, and more cost-effective way to quickly implement the vision of personalized payments in enterprises.

Interlace white label card issuance solution: the power of brand + CaaS

Interlace, an innovative platform for financial infrastructure, deeply understands the pain points and needs of enterprises for personalized payments, and innovatively launches CaaS (Card as a Service) + white label card solution, empowering enterprises to personalized card issuance and payment experience through open and easy-to-use API interfaces and deep customization capabilities.

1. Full-stack financial infrastructure, out of the box:

• As Visa Hong Kong Principal Member, Interlace has card issuance qualifications and ensures efficient, stable and compliant transactions through in-depth integration of global card organization clearing networks such as VISA. In addition, Interlace provides more than 30+ card BINs, as well as accounts and clearing capabilities covering multiple currencies such as US dollar and euro, effectively solving cross-border payment settlement problems;
• Developer-friendly API: Interlace provides complete and clear Open API interfaces and technical documents. Enterprises can easily access the card issuing system within 14 days as soon as possible, and integrate core capabilities such as recharge, transaction management, bill query, risk control and compliance to achieve a seamless integration of payment and business flow;

2. Brand white label customization empowers business innovation:

• Through the Interlace white label card solution, companies can gain the dominance of card design, add brand logos and customized card visual elements (need to comply with card organization design specifications), and create a unique brand logo. Whether it is employee cards or issuing cards to end customers, they can become mobile brand communication carriers;
• After connecting to Interlace CaaS, companies can discover virtual or physical cards as needed, and can bind mainstream electronic wallets such as Apple Pay and Google Wallet for online consumption, or offline POS to swipe cards to cover all user payment scenarios, greatly improving card usage convenience and brand exposure frequency;

3. Intelligent risk control and global compliance, safe and worry-free:

• At the security mechanism level, Interlace embeds technologies such as compliance review, intelligent risk control, and fund custody, as well as AML/KYC processes and data privacy protection mechanisms covering multiple judicial districts, and meets the PCI DSS Level1 security standard. With the support of Interlace compliance resources, corporate users can reduce the cost of technology, time, funds, etc. in compliance investment and focus their energy on the business level.

Using cards as a medium to drive brand growth new engine

Today, as payment is increasingly becoming the core link of user experience, a white label card carrying the corporate brand mark is far more than a transaction tool. It is an identity symbol that enhances employees' sense of belonging, a brand business card to enhance customer trust, a key hub for opening up online and offline payment scenarios, and an invisible engine that drives business growth.

Interlace's CaaS + white label card solution helps enterprises build a personalized experience of corporate payment in the Web3 era through full-stack financial infrastructure, flexible and customized brand design, security and compliance, and an open and easy-to-use API ecosystem, and help users optimize payment management, strengthen their brand image, and gain new growth drivers at lower costs, more flexible methods and faster speeds.