Dialogue with BitMart New CEO Nanenter (Nathan) Chow: Technological Innovation, Global Expansion and Community Empowerment

BitMart CEO Nenter (Nathan) Chow

In this interview, BitMart's new CEO, Nenter (Nathan) Chow shared the key factors in transforming from the traditional financial field to Web3, and how to use the traditional financial background to strengthen the core competitiveness of the BitMart platform. In addition, he also introduced the platform's strategic plans in terms of technological innovation, global market layout, community construction, etc., and discussed the industry trends of the integration of AI and blockchain.

1. ** You have more than 17 years of experience in the traditional finance field. What is the key factor that prompts you to move from traditional financial institutions to the Web3 field?**

My motivation for moving from traditional finance to the Web3 field is derived from my deep belief in the potential for decentralized technology to reshape the change of the global financial system. During the 17 years of investment banking in institutions such as JPMorgan and Mitsubishi UFF Financial Group, I have witnessed the advantages of traditional finance – scale, structure and institutional trust, but also seen its limitations, such as barriers to inclusive finance. Web3 is based on blockchain and provides a paradigm shift: a decentralized, transparent and accessible framework that empowers individuals and communities around the world.

The opportunity to connect these two worlds is particularly attractive. My experience in leveraged financing, mergers and acquisitions and debt capital markets has given me a deep understanding of capital flows and institutional needs, which is crucial to driving the scaled adoption of Web3. The vitality of the Web3 ecosystem and its potential for democratized finance inspired me to transform. Joining Animoca Ventures has allowed me to penetrate this field and connect with innovators and governments; today, as BitMart’s global CEO, I am committed to leveraging my expertise to build a bridge platform to the new financial frontier.

2. As a former partner at Animoca Ventures, how does your investment experience affect BitMart 's strategic vision for future development?

His experience as a partner at Animoca Ventures has profoundly shaped BitMart's strategic vision to value ecological construction, strategic cooperation and global connectivity. During my time at Animoca, I led global expansion and fostered relationships with top project founders and investors, striving for quality investment shares (such as being the only Asian venture capital fund in Monad’s capital list). This experience highlights the value of connecting regional ecosystems, especially Asia and the West, to unlock unique opportunities.

For BitMart, I envision a platform that not only promotes transactions, but also becomes the cornerstone of the Web3 ecosystem. My investment background has driven a strategy to promote innovation with strategic alliances, such as collaboration with Paxos and Banxa, and supporting emerging projects through Launchpad. In addition, cooperation with the web3 support and accelerator program in the MENA region demonstrates that working with governments and accelerators can effectively drive adoption. My goal is to make BitMart a trusted partner for institutional and retail users, empowering the global community through cutting-edge technology and localization.

3. How do you define BitMart 's positioning in today's highly competitive exchange market? What are its core competitive advantages and differentiation strategies?

BitMart is uniquely positioned as a global user-centered platform connecting traditional finance with a decentralized future, serving 10 million users in more than 200 regions. Our core competitive advantages lie in a strong security framework, technological innovation and localized participation. As founder Sheldon Xia emphasized, security is the cornerstone of operations—building multi-layer defense systems through mixed wallets, multi-signal technology, and collaboration with Fireblocks and Cobo to ensure user trust (which is crucial in the current market).

Differentiated strategies focus on user empowerment and community construction. The "staking voting" mechanism (user pledging BMX tokens affects the launch of new tokens) enhances user participation. In addition, our third-generation trading system processes 80,000 orders per second, with a delay of only 2 milliseconds, setting industry speed and reliability standards. Unlike the one-size-fits-all exchange, BitMart supports 90 fiat currencies and 11 languages, ensuring a localized experience in regions such as the EU, the Middle East and Latin America. By combining global coverage and customized services, BitMart has become a platform that combines innovation and inclusiveness.

4. In your opinion, what are the most critical strategic goals for BitMart 's next stage?

BitMart's next stage has three key goals: technological innovation, global expansion and community empowerment. First, we prioritize the integration of AI and blockchain to redefine the transaction experience, with plans to launch intelligent analytics and automation tools in 2025 (the founder has highlighted). Secondly, we have strengthened our layout in mature markets and high-growth regions such as the Middle East and Latin America, and expanded our influence through localization strategies and cooperation. Finally, we are committed to converting users into active participants through programs such as the decentralized wallet strategy (planned to be launched in the third quarter of 2025) and "staking voting". These goals are consistent with our mission to build a sustainable, inclusive crypto ecosystem that empowers global users while maintaining security and innovation.

5. Can BitMart’s latest global growth strategies be detailed, such as the Slip-Off Protection Program and the Global Community Partner Program?

BitMart’s latest global growth strategy embodies our commitment to empowering users and community engagement. The "Slip Point Protection Program" aims to deal with transaction uncertainty. If the slip point exceeds 0.05%, users will receive USDT compensation within one hour to ensure confidence in the volatile market. This move strengthens our "user first" brand image, giving priority to transparency and reliability.

The Global Community Partner Program promotes decentralized participation by empowering local ambassadors to hold events, share insights and participate in platform construction. By supporting nearly 100 offline events in Asia, Europe and South Africa, we have strengthened the balance between global and localization. These initiatives enhance BitMart’s brand image as an innovative exchange for listening communities, in line with our vision of building a free and sustainable crypto ecosystem.

6. How is BitMart 's "Slip-point Protection Program" different from similar mechanisms on the market?

BitMart's "Slip Point Protection Program" stands out with speed, transparency and user-centric design. Unlike the mechanisms that are complex processes or compensate for delays, our plan is to compensate users with USDT within one hour when slippage exceeds 0.05%, ensuring immediate resolution. This rapid response combined with clear standards sets a new benchmark for transaction trust. In addition, the program is seamlessly integrated into the third generation trading system, leveraging high throughput real-time monitoring and response to slippages. By prioritizing user confidence and operational efficiency, BitMart's slippage protection has become an active solution in the competitive market.

7. What are the core considerations and goals of launching the "Ace Trader Program"? How does BitMart attract and inspire top traders?

The “Ace Trader Program” aims to attract top traders through industry-leading incentives and competitive environments. The core considerations include meeting the needs of high-volume traders for profit improvement and recognition, while being consistent with BitMart's mission to promote trading innovation.

To attract top traders, we offer advanced tools such as third-generation trading systems (ultra-low latency vs. high throughput is essential for professional trading) and motivate participation through exclusive benefits such as quality market insights and personalized support. By combining cutting-edge technology with generous returns, the "Ace Trader Program" has consolidated BitMart's position as the preferred platform for elite traders around the world.

8. How does BitMart balance the consistency between decentralized community construction and brand image?

BitMart empowers local ambassadors to host events and collect feedback through the Global Community Partner Program to ensure cultural relevance in diverse markets such as the Middle East and North Africa, Latin America and the EU. To maintain brand consistency, we have developed clear guidelines for ambassadors that emphasize the core values ​​of security, transparency and innovation proposed by the founders. Regular training, unified communication channels and brand materials ensure consistency with BitMart's identity. For example, the "pled voting" mechanism strengthens the user center brand through community participation. By combining localized empowerment and unified vision, BitMart has built a cohesive brand image that resonates with global users.

9. Based on your experience in cooperation with MENA’s Web3 support and accelerator program, how do you view the differences in the development of Web3 ecosystems in different regions around the world?

The collaboration with the web3 support and accelerator program in the MENA region reveals regional differences in the development of the Web3 ecosystem. In the Middle East, government-led initiatives promote innovation and compliance cooperation through the development of policies, standards and interoperability frameworks, prioritize institutional integration and public-private cooperation, and cultivate fertile ground for Web3 innovation.

In contrast, North America and Asia rely more on private sector innovation—the West builds ecosystems with venture capital and grassroots projects (such as Animoca Ventures enters the Monad capital list for competitive transactions), while Asia has the advantage of its intensive network of developers and users. For BitMart, this means working with governments in the Middle East and North Africa to promote scale, leverage venture capital networks to acquire projects in the West, activate communities to accelerate adoption in Asia, and ultimately achieve a balanced global strategy.

10. How do you personally view the integration of AI and blockchain technology? What plans or initiatives does BitMart have in this area?

I think the convergence of AI and blockchain will revolutionize finance by improving efficiency, transparency and personalization. AI’s predictive power and blockchain’s decentralized trust can optimize operations, improve risk control and provide customized experiences. As the founder stated, AI integration is the focus of 2025, which may connect digital assets with traditional finance.

BitMart is actively exploring this integration and plans to launch AI-driven intelligent analytics, automated trading tools and personalized investment strategies in 2025. Our BitMart Research Report emphasizes the role of AI agents in optimizing DeFi and DAO, positioning AI as the key to Web3 infrastructure. By investing in these technologies, BitMart aims to lead the industry and provide smart solutions that empower global communities.

11. How do you evaluate the current trends in the cryptocurrency market? What are the industry trends that will be the most concerned about in the next year?

The cryptocurrency market in 2025 is marked by the maturity of regulatory frameworks, institutional adoption growth and technology integration. Stablecoins are becoming mainstream payment tools (such as the global dollar network we work with Paxos), and real asset tokenization and meta-universe integration are also unlocking new opportunities, consistent with BitMart's vision to connect digital and real economy.

I focus on three major trends: the integration of AI and blockchain (promoting intelligent transactions and governance), the clarification of market supervision in the EU and other countries (supporting large-scale operations), and the rise of meme-driven ecosystems (such as BitMart Research's analysis of BNB chains). Maintain BitMart’s industry frontier through technology upgrades, global expansion and community-driven initiatives.

Conversation with BitMart 's New CEO Nenter (Nathan) Chow: Technical Innovation, Global Expansion, and Community Empowerment

In this exclusive interview, BitMart's newly appointed CEO, Nenter (Nathan) Chow, shares the key factors behind his transition from traditional finance to Web3, and how his background strengths BitMart's core competitiveness. He also outlines the platform's strategic plans in technical innovation, global market expansion, and community building, while offering insights into emerging trends at the intersection of AI and blockchain.

1. With over 17 years of experience in traditional finance, what were the key factors that motivated your transition from traditional financial institutions to the Web3 space?

My transition from traditional finance to the Web3 space was driven by a major belief in the transformative potential of decentralized technologies to reshape global financial systems. Having spent 17 years in investment banking at institutions like JP Morgan and Mitsubishi UFJ, I witnessed the strengths of traditional finance—its scale, structure, and institutional trust—but also its limitations, such as inefficiencies in cross-border transactions and barriers to financial inclusion. Web3, with its foundation in blockchain, offered a paradigm shift: a decentralized, transparent, and accessible framework that empowers individuals and communities worldwide.

The opportunity to bridge these worlds was particularly compelling. My experience in leveraged finance, M&A, and debt capital markets equipped me with a deep understanding of capital flows and institutional needs, which I saw as critical to scaling Web3 adoption. The dynamism of the Web3 ecosystem, coupled with its potential to democratize finance, inspired me to pivot. Joining Animoca Ventures allowed me to immerse myself in This space, forgetting connections with innovators and governments alike, and now, as BitMart's Global CEO, I am committed to leveraging my expertise to build a platform that serves as a gateway to this new financial frontier.

2. As a former partner at Animoca Ventures, how has your investment experience influenced your strategic vision for BitMart 's future development?

My tenure as a Partner at Animoca Ventures thoroughly shaped my strategic vision for BitMart by emphasizing the importance of ecosystem-building, strategic partnerships, and global connectivity. At Animoca, I spearheaded global expansion and cultured relations with top project founders and investors, securing premium deal allocations—such as being one of the only Asian venture funds on Monad's cap table. This experience Underscore the value of bridging regional ecosystems, particularly between Asia and the West, to unlock unique opportunities.

For BitMart, I envision a platform that not only facilitates trading but also serves as a cornerstone of the Web3 ecosystem. My investment background information a strategy focused on fostering innovation through strategic alliances, as seen in our partnerships with entities like Paxos and Banxa, and supporting emerging projects via our Launchpad. Additionally, my work with Web3 support and accelerator programs in the MENA region, the power of collaborating with government entities and accelerators to drive adoption. I aim to position BitMart as a trusted partner for both institutional and retail users, combining cutting-edge technology with localized engagement to empower communities globally.

3. How would you define BitMart 's positioning in today's highly competitive exchange market? What are its core competitive advantages and differentiation strategies?

BitMart is uniquely positioned as a global, user-centric platform that bridges the gap between traditional finance and the decentralized future, serving over 10 million users across 200 regions. Our core competitive advantages lie in our robust security framework, technical innovation, and localized engagement. Security, as our founder Sheldon Xia emphasizes, is the foundation of our operations, with a multi-layered Defense system including hybrid wallets, multi-signature technologies, and partnerships with firms like Fireblocks and Cobo. This ensures trust, critical in a market facing heightened scrutiny.

Our differentiation strategies center on empowering users and fostering community. The “Stake to Vote” mechanism, where users stake BMX tokens to influence token listings, transforms customers into stakeholders, a game-changer in user engagement. Additionally, our third-generation trading system, processing 80,000 orders per second with a 2-millisecond latency, sets an industry standard for speed and reliability. Unlike one-size-fits-all exchanges, BitMart support 90 fiat currency and 11 languages, ensuring local relevance in regions like the EU, MENA, and LATAM. By combining global reach with tailored experiences, BitMart stands out as a platform that is both innovative and inclusive.

4. In your view, what are BitMart 's most critical strategic goals for the next phase?

BitMart's next phase is defined by three critical strategic goals: enhancing technical innovation, expanding global reach, and deepening community empowerment. First, we are prioritizing AI integration and blockchain convergence to redefine trading experiences, with plans to roll out smart analytics and automated tools in 2025, as highlighted by our founder. Second, we aim to strengthen our presence in both regulatory-mature markets like the EU and high-growth regions like MENA and LATAM, leveraging localized strategies and partnerships. Finally, we are committed to transforming users into active stakeholders through initiatives like our decentralized wallet strategy, set for launch in Q3 2025, and programs like “Stake to Vote.” These goals align with our mission to build a sustainable, inclusive crypto ecosystem that empowers users worldwide while maintaining our edge in security and innovation.

5. Could you elaborate on BitMart 's latest global growth strategy, such as the "Slippage Protection Plan" and the "Global Community Partner Program"?

BitMart's latest global growth strategy reflects our commitment to empowering users and promoting community participation. The Slippage Protection Program, launched to address trading uncertainties, compensates users in USDT within one hour for slippage exceeding 0.05%, ensuring confidence in volatile markets. This initiative enhances our brand as a user-first platform, prioritizing transparency and reliability.

The Global Community Partner Program fosters decentralized engagement by empowering local ambassadors to host events, share insights, and shape platform development. By supporting nearly 100 offline events across Asia, Europe, and South Africa, we strengthen our global-local balance. These initiatives elevate BitMart's brand as a trusted, innovative exchange that listens to its community, aligning with our vision of building a free and sustainable crypto ecosystem.

6. How does BitMart 's Slippage Protection Program differentiate itself from similar mechanisms in the market?

BitMart's Slippage Protection Program stands out through its speed, transparency, and user-centric design. Unlike similar mechanisms that may involve complex processes or delayed resolutions, our program compensates users in USDT within one hour for slippage of 0.05% or more, ensuring immediate relief. This rapid response, combined with clear eligibility criteria, sets a new standard for trust in trading. Additionally, the program is seamlessly integrated into our third-generation trading system, leveraging its high throughput to monitor and address slippage in real-time. By prioritizing user confidence and operational efficiency, BitMart's program differentiates itself as a proactive solution in a competitive market.

7. What were the key considerations and objectives behind launching the “Elite Trader Program”? How does BitMart attract and incentivize top traders?

The Elite Trader Program was launched to attract and empower top traders by offering industry-leading essentials and fostering a competitive, rewarding environment. Key considerations included addressing the needs of high-volume traders for enhanced profitability and recognition, while aligning with BitMart's mission to drive innovation in trading. The program offers an impressive 50% share of follower's profit, positioning it among the most lucrative in the industry.

To attract top traders, we provide advanced tools like our third-generation trading system, which ensures ultra-low latency and high throughput, critical for professional trading. We also incentivize participation through exclusive benefits, such as access to premium market insights and personalized support. By combining cutting-edge technology with substantial financial rewards, the Elite Trader Program reformers BitMart's commitment to being the preferred platform for elite traders globally.

8. How does BitMart balance decentralized community building with maintaining a consistent brand image?

Balancing decentralized community building with a consistent brand image is a delicate but deliberate process at BitMart. Our Global Community Partner Program empowers local ambassadors to engage users through events and feedback loops, fostering a sense of ownership and inclusion. This decentralized approach ensures cultural relevance in diverse markets like MENA, LATAM, and the EU. To maintain brand consistency, we Establish clear guidelines for ambassadors, emphasizing our core values ​​of security, transparency, and innovation, as articulated by our founder.

Regular training, centralized communication channels, and branded assets ensure alignment with BitMart's identity. For example, our “Stake to Vote” mechanism engages communities while reinforcing our user-centric brand. By combining localized empowerment with a unified vision, BitMart creates a cohesive global presence that resonates with users worldwide.

9. Drawing from your experience with the Web3 support and accelerator programs in the MENA region , how do you perceive the differences in Web3 ecosystem development across global regions?

My work with Web3 support and accelerator programs in the MENA region for example, revealed distinct regional dynamics in Web3 ecosystem development. In the MENA region, government-backed initiatives, such as those led , standards, and framework to ensure compliance, security, and interoperability. These efforts, exemplified by my collaboration on an investor workshop with Web3 support and accelerator programs in the MENA region, prioritize institutional integration and public-private partnerships, creating a fertile ground for Web3 innovation.

In contrast, regions like North America and Asia often rely on private sector innovation, with ecosystems built around venture capital and grassroots projects. My experience securing Animoca Ventures' position on Monad's cap table highlighted the competitive, deal-driven nature of the West, while Asia's strength lies in its dense network of developers and users. For BitMart, these insights inform a tailored strategy: we can engage government entities in MENA for scalability, leverage VC networks in the West for deal flow, and tap Asia's vibrant community for adoption, ensuring a balanced global approach.

10. What are your personal views on the convergence of AI and blockchain technology? Does BitMart have any related plans or initiatives in this space?

I view the convergence of AI and blockchain as a transformative force that will redefine finance by enhancing efficiency, transparency, and personalization. AI's predictive capabilities, combined with blockchain's decentralized trust, can streamline operations, improve risk management, and deliver tailored user experiences. As our founder noted, AI integration is a major focus for 2025, with potential to bridge digital assets and traditional finance.

BitMart is actively exploring this convergence, with plans to roll out AI-powered smart analytics, automated trading tools, and personalized investment strategies in 2025. Our BitMart Research report on AI agents underscores their role in enhancing DeFi and DAO applications, positioning AI as essential Web3 infrastructure. By investing in these technologies, BitMart aims to lead the industry in delivering intelligence, user-centric solutions that empower our global community.

11. How do you assess the current trends in the broader cryptocurrency market? Which industry developments are you most focused on in the coming year?

The cryptocurrency market in 2025 is marked by maturing regulatory frameworks, growing institutional adoption, and technical convergence. Stablecoins are gaining traction as mainstream payment mechanisms, as seen in our partnership with Paxos for the Global Dollar Network. Tokenization of real-world assets and metaverse integration are also unlocking new financial opportunities, aligning with BitMart's vision of bridged digital and physical economy.

I am particularly focused on three developments: AI-blockchain integration, which promises smarter trading and governance; regulatory clarity in markets like the EU, enabling scalable operations; and the rise of meme-driven ecosystems, as highlighted by BitMart Research's analysis of BNB Chain. BitMart is well-positioned to capitalize on these trends through our technological advancements, global expansion, and community-driven initiatives, ensuring we remain at the forefront of the industry.